Opentracker's new Conversion Reporting records all traffic sources. A powerful 3rd party tool for verifying conversion from online advertising. Verify all traffic purchased in one report, and see details and clickpaths of individual visitors who converted.
Eindhoven, The Netherlands, November 25, 2009 -- Opentracker.net, a leader in website statistics, today releases their latest tracking innovation, Conversion & ROI Reporting, a tool that empowers webmasters with access to independent traffic data and reduces reliance on traffic vendors.
The new feature, tailored to meet the needs of our customers, delivers a report on conversion activity from all traffic sources. The focus is on measuring conversion of online advertising and website traffic. All traffic sources are measured; search engines, PPC, 3rd-party links, banners, blog links, etc. Return-on-investment (ROI) is calculated per traffic source.
Opentracker already allows website owners to see individual user activity on their sites. This functionality, not offered by our competitors, creates a very powerful analysis tool when combined with Conversion Reporting. It makes it possible to follow a person through your website in real-time, from referrer to conversion.
"In a celebration of consumer choice you no longer have to rely on the companies that sell you traffic, to tell you how much traffic you are getting" said Opentracker founder and Chief Operating Officer Eddie Moojen. "Conversion reporting was the most requested report from our clients, and so we've built it. The bottom line is that this technology allows you to keep track of all your online advertising and feel secure that the data is independent."
Opentracker's goal is to remain at the forefront of tracking technology. Our current shift into cloud processing with industrial standard SQL access is another example of development and innovation.
With almost ten years experience in tracking and software development, and having earned the trust of thousands of webmasters, Opentracker continues to demonstrate their understanding of traffic patterns and analysis.
Opentracker stores millions of user profiles and clickstreams, giving webmasters access to unparalleled historical visitor data in a concise, clear format. Join thousands of webmasters from corporate, financial & governmental institutions who rely on Opentracker to understand what happens on their websites.
Opentracker went online in February 2003 as a leading contender in the growing market of website analytics, now an essential tool in online marketing.
for more information on roi/conversion reporting click here
Media queries and interested parties can contact opentracker by sending an email to: support@opentracker.net